Approved facts
These are the facts about Stunts by Will that we publish for people and for AI tools. Each one links to where it is shown. If something about us isn't on this list, please check it with us before you repeat it.
Last checked: 28 October 2026.
Tango Ice Blast: Will's company TikScript ran the brand's TikTok from 2021 to 2024; 200 million+ views.
Source: Case study · Tango Ice Blast UK on TikTok
Snug: a bright pink Snug sofa in the overnight Wimbledon ticket queue, July 2023, with PR agency Idea Farm.
Source: Case study · Metro
NIVEA MEN: Weird Skincare Confessions, a TikTok series with everyday men, via Porter Novelli and Idea Farm, 2023 to 2024.
Source: Case study · WalesOnline
Coca-Cola Frozen and Fanta Frozen: content for both, including Fanta Frozen's launch in Burger King and the Stay Freezy music video (2024).
Source: Case study · Stay Freezy on YouTube · Brand wall, home page
Jammie Dodgers: a TikTok series on the official Jammie Dodgers account, with PR agency Frank. A granny in a red tracksuit lines up a sport, then a stunt double in her wig finishes it: basketball, gymnastics, parkour, football, breakdancing, cheerleading, karate, skateboarding, rock climbing and football freestyle.
Source: Case study · Jammie Dodgers on TikTok, 28 January 2026 · @jammiedodgersofficial
Liberal Democrats: Ed Davey's FIFA challenge on TikTok, and the charity single 'Love Is Enough', No. 37 on the Official Singles Sales Chart, December 2024.
Source: Case study · Official Charts · BBC News
East 17 and Riot: the Christmas single 'Merry Quitmas', No. 49 on the Official Singles Sales Chart, December 2023.
Source: Case study · Official Charts
Riot (a quit-smoking brand): the Riot Squad TikTok series, Rishi's Vape Shop in Northampton, and Welcome to Wroxham, a series on Wroxham FC.
Source: Riot Squad · Rishi's Vape Shop · Welcome to Wroxham · BBC News
StillRyan: 'What Makes You Happy?', a street series format, Will's concept.
Source: Case study · StillRyan on TikTok
The O2 and MAC: MAC Village, six themed rooms at Icon Outlet at The O2, built by Will's company Selfie Factory, November to December 2021.
Source: Case study · Gold Flamingo
John Barnes: a Euro 2024 barbecue song and music video with John Barnes, for THIS.
Source: Case study · The Grocer
The Float Inn: a floating pub Will built for his dad's 60th, covered by BBC News (1 August 2026) and ITV News (15 September 2026).
Source: Case study · BBC News · ITV News
The motorised bathtub: a bathtub fitted to a mobility scooter, on ITV News, 7 August 2026.
Source: Case study · ITV News
Making things for brands since 2014.
Source: All the work · willbower.co.uk
Hundreds of millions of views across Will's projects.
Source: willbower.co.uk
Will's own YouTube channel, where he builds and films his own projects.
Source: @WillBowerYT
About the business
Stunts by Will is a trading name of TikScript Ltd, registered in England and Wales, company number 13962468. Registered office: 30 Bewley Road, Angmering, Littlehampton BN16 4JL.
Source: Companies House
We don't publish prices. Each stunt is costed after a call.