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John Barnes at a barbecue in a THIS apron, surrounded by fans in England shirts at a big house. — THIS x John BarnesJune 2024

A Euros BBQ anthem with John Barnes

For a brand
Client (THIS, plant-based meat), with Idea Farm. Made with John Barnes
June 2024

THIS wanted the banger of the summer for Euro 2024 barbecues, so we made one with an England legend.

What I made

A song and music video with John Barnes, filmed at a mansion with TikTok creators and a Gareth Southgate lookalike.
Released on Spotify and iTunes.

My part

Wrote the song, produced the track and filmed the music video.

What happened

Featured in the Daily Mail, Metro and The Mirror, plus The Grocer.
Hundreds of thousands of views; two Daily Mail journalists appeared in the video as extras.

From the work

John Barnes in an England shirt, lit in pink and teal. — John Barnes on set.

The Mirror: John Barnes hopes his song will give the Three Lions a boost at the Euros. — The Mirror.

Read the coverage

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