All the work
A Boris Johnson lookalike in front of a purple GET BERRY DONE sign, a Tango Ice Blast on the table.
Tango Ice Blast2021

The Tango Ice Blast flavour election

  • For a brand
  • Client. My company, TikScript, ran their content
  • August 2021

Let the nation vote for which old flavour came back, and give every flavour a celebrity candidate. Sort of.

What I made

  • Four lookalike candidates: Boris for Berry, Ned Sneeran for Peach, Simon Cowbell for Dark Cherry and Gordon Hamsey for Mexican Lime.
  • Campaign films, photos and short-form content for every candidate, from "Get Berry Done" to "#VoteMexicanLime".

My part

Ideas, casting, filming and the edits for every candidate.

The film

Simon Cowbell, a Simon Cowell lookalike, with his arms in the air.

Loading the YouTube player

The YouTube player didn't load here. Watch it on YouTube

Plays from YouTube when you press play.Watch on YouTube

Simon Cowbell's Dark Cherry, back on sale.

The candidates

On the campaign trail

What happened

  • Fans voted all through August 2021 for the flavour they wanted back, with £1,000 for one lucky voter.Source: Grantham Journal, 19 August 2021
  • Each candidate had their own films, photos and short-form campaign, shown on Tango Ice Blast machine screens across the country.

More from Tango Ice Blast

Read the coverage

Got a brand that deserves a daft idea?

Fancy a chat?